A Team of Industry Professionals

McNeilly Communications offers a client-centric approach to internal and external communications strategy, helping businesses of all sizes achieve their goals by leveraging a vast network of talented and resourceful individuals.

Managing Partner George McNeilly guides a team that has successfully managed processes and change across multiple lines of business and developed integrated marketing communications campaigns for some of the world’s most recognizable brands.

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George McNeilly

MANAGING PARTNER

Extensive and successful background in multimedia broadcasting, sports business, and strategic and fully integrated internal and external communications.

Diverse and inclusive experience across prestigious events like the Olympics and Super Bowls, coupled with senior leadership roles at ESPN and The Walt Disney Company.

Custom tailor of proven solutions for various clients as Managing Partner of McNeilly Communications and an educator at Full Sail University committed to nurturing the next generation of business leaders.

Emphasis on partnership development, reputation management, and media optimization reflecting a deep understanding of the complexities businesses face in today’s competitive landscape. I often coach C-suite executives and high-profile individuals in effective communication and delivering impactful messaging for amplification, leading to business and market share growth.

Dedicated to continuous learning and adaptability in a rapidly evolving environment and glad to speak with you concerning your brand, developing communication strategies, leadership training, or exploring new synergies for one another.

Steve Potter

SOCIAL MEDIA STRATEGIST

With a decade of experience in consumer marketing, design, and content creation, Steve is devoted to producing engaging content for social media. He has worked across various industries, helping us support global brands.

Steve is a catalyst who shows businesses how to meet and often exceed objectives by amplifying their presence and messages to desired audiences.

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Sarah-Anne Hedger

Sarah-Anne Hedger

Digital Content Producer

Sarah-Anne Hedger graduated from Full Sail University in 2024 with a degree in Sports Marketing and Media. Leveraging her skills in photography and videography, Sarah creates dynamic content that amplifies our clients’ messages and engages audiences.

Sarah-Anne is passionate about using the power of media to tell impactful stories, using creativity to deliver memorable experiences and meaningful connections for our clients across multiple platforms.  In 2024, she distinguished herself as the content lead at the PGA Family Championship and numerous other activations.

Mark Lamport-Stokes

MEDIA RELATIONS AND EDITORIAL

Extensive experience in sports journalism, copy editing, broadcasting, voice-over work and communications, having worked in this sector for 38 years as a reporter, sub-editor, play-by-play commentator, cricket writer and golf writer with television networks, newspapers, international wire agencies, radio stations and magazines.

Most notably, Mark worked with Reuters as a chief sub-editor for five years and then as golf correspondent for 14 years. He has also worked for BBC World Service, Agence-France Presse, the Laureus World Sports Awards, the South African Broadcasting Corporation, the Zimbabwe Broadcasting Corporation and, most recently, for the Ladies Professional Golf Association where he was Director of Communications.

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Seth Livingstone

CONTENT CREATION AND STRATEGIC WRITING

An award-winning writer/editor with four decades of experience in sports journalism, Seth has covered multiple Super Bowls, World Series, Olympic Games, Daytona 500s and other major events. A member of the Baseball Writers Association of America, he votes annually for the Baseball Hall of Fame.

During his career, Seth was beat writer Boston Red Sox — and New England’s other professional teams — throughout the 1980s and 1990s before becoming Senior Writer and columnist for Sports Weekly and a national award-winning motorsports writer for USA TODAY. Equally adept in digital and print formats, he also excelled in education and business communications in Fairfax County Virginia before recently relocating to Florida’s Treasure Coast.Bachelor’s Degree programs at Full Sail University.

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George McNeilly

MANAGING PARTNER

George guides a talented team that creates value through partner-centric relationships and leads highly visible strategic projects for large organizations with multiple business lines. From 1999-2010, McNeilly held senior executive roles at ESPN and The Walt Disney Company, based at Walt Disney World, with responsibility for overall administration, development, creative ideation, tactical operations and financial management of communications and publicity campaigns designed to raise awareness, generate buzz and increase business with consumer use of Disney’s multi-media platforms and related products.

A trusted advisor and valued resource, George frequently coaches C-suite executives, celebrities and business owners to deliver their desired messages in the most impactful way. His roots are in broadcasting, and for more than a decade served in national correspondent and producer for NBC and CBS, which included logistical planning and reporting from four Olympics, eleven Super Bowls and scores of other major events. He also created and teaches the Sports Business Models curriculum for the Sports Marketing and Media and Dan Patrick School of Sportscasting Bachelor’s Degree programs at Full Sail University.

steve potter

Steve Potter

SOCIAL MEDIA STRATEGIST

With a decade of experience in consumer marketing, design, and content creation, Steve is devoted to producing engaging content for social media. He has worked across various industries, helping us support global brands.

Steve is a catalyst who shows businesses how to meet and often exceed objectives by amplifying their presence and messages to desired audiences.

susan flower

Susan Flower

Senior Strategic Communications Consultant

Susan Flower has more than 20 years of experience leading teams and managing internal and external communications for some of the world’s most popular brands, with an emphasis on the travel and tourism sector. She is skilled in media relations for corporate citizenship efforts, food and beverage, animal conservation and care, and environmental and sustainability initiatives.

Susan has the business acumen to drive projects forward while collaborating with cross-functional teams, building and maintaining relationships, and using her exceptional organizational and prioritization skills. She uses social media to educate and inspire audiences and creates compelling content for blogs, social media platforms, media pitches, and thought leadership.

A big-picture thinker and well-rounded communications professional, Susan is adaptable, reliable, and leads with positivity.

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Mark Lamport-Stokes

MEDIA RELATIONS AND EDITORIAL

Extensive experience in sports journalism, copy editing, broadcasting, voice-over work and communications, having worked in this sector for 38 years as a reporter, sub-editor, play-by-play commentator, cricket writer and golf writer with television networks, newspapers, international wire agencies, radio stations and magazines.

Most notably, Mark worked with Reuters as a chief sub-editor for five years and then as golf correspondent for 14 years. He has also worked for BBC World Service, Agence-France Presse, the Laureus World Sports Awards, the South African Broadcasting Corporation, the Zimbabwe Broadcasting Corporation and, most recently, for the Ladies Professional Golf Association where he was Director of Communications.

seth_livingstone

Seth Livingstone

CONTENT CREATION AND STRATEGIC WRITING

An award-winning writer/editor with four decades of experience in sports journalism, Seth has covered multiple Super Bowls, World Series, Olympic Games, Daytona 500s and other major events. A member of the Baseball Writers Association of America, he votes annually for the Baseball Hall of Fame.

During his career, Seth was beat writer Boston Red Sox — and New England’s other professional teams — throughout the 1980s and 1990s before becoming Senior Writer and columnist for Sports Weekly and a national award-winning motorsports writer for USA TODAY. Equally adept in digital and print formats, he also excelled in education and business communications in Fairfax County Virginia before recently relocating to Florida’s Treasure Coast.Bachelor’s Degree programs at Full Sail University.